Sample Sales Letter Notifying Customers of New Products

Whenever a company launches a new product, it is important that they inform or notify their customers or clients about their product. This kind of a sales letter for new product is supposed to include in the letter all the features and benefits of the new product.

This post includes a sales letter notifying customers of new product template. You can use this sample letter for introducing a product for sale which will guide you in creating a personalized letter that fits in your situation the best.

Format for Sales Letter to Notify Customers of New Products

Arnold Smith

Manager

Sales Department

Zenith Cosmetics

New York

Date: February 22, 2024

To,

Ms. Ana Brown

54, Richmond Street

New York

Dear Ms. Brown,

We are happy to share with you the launch of our new range of cosmetics “Pearl and Peach”. It is an excellent range of cosmetics that has been curated for all skin types.

The collection comprises of lipsticks, blushes, eye shadows and eye liner. There are fifteen different shades in the lipstick category which range from peachy and red colors or nudes and pearly hues. All these come with a promise of 10 hour stay in matt finish. There are two pallets in eye shadows- bold and subtle. There are different pallet sizes in the blushes covering a wide range of peachy and pearly shades. The collection also features beautiful and unique shades of eye liners.

For your reference, we have included with the letter is the brochure of the products which includes all the details of the products for a quick view.

You can shop for the collection from any cosmetic store or simply shop it online from our online store www.zenith.com. Be the first one to shop for these alluring makeup products.

Thanking you once again for taking the time out to consider our new products.

Sincerely,

Arnold Smith

Manager

Sales Department

Zenith Cosmetics

New York