Lead Generation Business to Business Letter

123 Lane, Area 456,

City, State, Pin Code
March 23, 2012
[Mention Recipient’s Address Here]

Hello,

Very often you don’t have the time to look for someone who can really help you. Or perhaps you think that extra service will cost you more. I understand that as [title of addressee] of [name of company] you’re faced with difficult decisions every day.
Knowing how busy you are, I’d like to make it as easy as possible for you to experience the best [type of product or service] available. More importantly, I’d like to show you how our [product/service] will save you money while providing you with superior quality service.

XYZ Company has been providing [type of product or service] for [period of time]. [Company credentials and product attributes]. We serve our customers in quality [products/service] and are always looking for ways to better serve you. [Advantages of your products/service]

We’d like you to give us an opportunity. If you are interested then stop in and get this letter along with you for receiving the special [incentive]. We are looking forward to meeting you and provide our best of [products/services].

Warm Regards,

Tim Williams

Encl: [List of enclosed items goes here]
 Download Sample Lead Generation Business to Business Letter In Word Format

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• mandate letter for lead generation